Saturday, February 4, 2012

DC sell more comics, Marvel makes more money in January

The sales numbers are out for January, and it looks like it's.........a draw?  January has provided us a strange month in terms of sales figures, with DC selling more comic books, but Marvel making more money overall.

Justice League #5 (DC Comics)
As far as the top 10 comics go, DC swept them.  Their most popular characters make up the top 10, with Batman books taking up four of the spots.  DC ended taking up 33.55% of dollar share, but 39.86% of units sold.  On the flip side, Marvel has 35.17% of the dollar share, and 37.51% of units sold.  Looking past the top 10 though, most of the comics are Marvel comics.  It sticks with the past few months where DC titles either sell a lot or don't.  Uncanny X-Men #5 was Marvel's top selling comic, followed by Uncanny X-Men #4.  The Spider-Man books seem to be selling well, with Scarlet Spider having a strong month.  A lot of X-books are selling well, except for Generation Hope that is (which is being cancelled soon).  Images took 5.84%, holding strong at number three, with their strongest selling book being The Walking Dead #93.  Buffy the Vampire Slayer Season 9 #5 was the top selling book for Dark Horse.  Sadly Angel & Faith was a lot lower on the list, which saddens this big supporter of the book.


Uncanny X-Men #5 (Marvel Comics)
The odd split in dollar and unit share will no doubt fuel people's rage about Marvel's insistence of having $3.99 books.  DC is going to start having more books be $3.99 come the spring/summer, when the start putting back ups in to support Scott Snyder's mini event Night of the Owls.  It will be interesting to see how this affects sales, as many fans refuse to buy $3.99 book.  An interesting note, didn't DC have an initiative where they were advertising that all their books were $2.99 a while back?  More and more DC books seem to be $3.99, or are going to be at some point in the near future.

In the trade paperback department, Image continues to lead overall, even with Batman: Through the Looking Glass taking the top spot.  Fear Itself's premiere hardcover sold very, even with many not liking event much (I did, but I seem to be one of the few).  

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